This is irritating and annoying. But, frankly, the Boss wasn't worth $95 to being with. If the ticket price is over $50, I'm not going. End of story. And you have to be on a U2/Boss/Radiohead level to command my $50.
This is an annoying inconvenience more than a troublesome reality. An "auction" model for ticketing is closer to the actual market reality and will unfold in the same manner. It won't produce substantial revenue for either company (or division, if they merge). It will just change the (apparent) selling price curve from a tiered linear model to a bell curve. It'll be a really nice way to learn exactly what the actual market value of a particular performer is. The average individual might pay a hugely inflated price once in a blue moon, but not on a reoccurring basis. It's more likely to drive customers away to new or alternative means of viewing performances. Which might mean growth in the local performance scenes. How long do you think a major act will accept playing to non-sold out audiences because they couldn't afford the show? In a free market economy, you can't corral the sheep to do what you want them to.
My prediction: This will be the next Time-Warner/AOL.
Coffee:$1 Snack: $1.25 Watching large companies lose their shirts through stupidity: priceless (and entertaining!)
i hope you're right about this. it makes sense, i suppose. it's not like people have guns to their heads to buy tickets.
on the other hand, though, i've certainly been to concerts, especially out here (and esp. in seattle) where you get the impression that the majority of people at the show are simply there to "be seen" and would gladly fork over 50-100 dollars to attend what they see as a fancy social gathering. i'm wondering if the result of this policy being implemented would be that prices would stay largely the same in places like spokane or akron, but would go up in places like seattle or portland. also, would this put customers in a position where those who pay more are able to "outbid" others on seats for sold-out shows? i mean, say the standard price for a show ticket is 25 bucks and you're about to buy the last ticket, but some other dude who really really likes the band is willing to drop 100 bucks. then what?
i have a feeling that on average prices will stay about the same or maybe even go down, but this also seems like it really tips the scales in favor of people who are able to drop loads of money at any given time, especially for bands that are packing 2,000 seat theatres versus stadiums of 50,000 "seat" lawns at amphitheatres.
This is irritating and annoying. But, frankly, the Boss wasn't worth $95 to being with. If the ticket price is over $50, I'm not going. End of story. And you have to be on a U2/Boss/Radiohead level to command my $50.
ReplyDeleteThis is an annoying inconvenience more than a troublesome reality. An "auction" model for ticketing is closer to the actual market reality and will unfold in the same manner. It won't produce substantial revenue for either company (or division, if they merge). It will just change the (apparent) selling price curve from a tiered linear model to a bell curve. It'll be a really nice way to learn exactly what the actual market value of a particular performer is. The average individual might pay a hugely inflated price once in a blue moon, but not on a reoccurring basis. It's more likely to drive customers away to new or alternative means of viewing performances. Which might mean growth in the local performance scenes. How long do you think a major act will accept playing to non-sold out audiences because they couldn't afford the show? In a free market economy, you can't corral the sheep to do what you want them to.
My prediction: This will be the next Time-Warner/AOL.
Coffee:$1
Snack: $1.25
Watching large companies lose their shirts through stupidity: priceless (and entertaining!)
i hope you're right about this. it makes sense, i suppose. it's not like people have guns to their heads to buy tickets.
ReplyDeleteon the other hand, though, i've certainly been to concerts, especially out here (and esp. in seattle) where you get the impression that the majority of people at the show are simply there to "be seen" and would gladly fork over 50-100 dollars to attend what they see as a fancy social gathering. i'm wondering if the result of this policy being implemented would be that prices would stay largely the same in places like spokane or akron, but would go up in places like seattle or portland. also, would this put customers in a position where those who pay more are able to "outbid" others on seats for sold-out shows? i mean, say the standard price for a show ticket is 25 bucks and you're about to buy the last ticket, but some other dude who really really likes the band is willing to drop 100 bucks. then what?
i have a feeling that on average prices will stay about the same or maybe even go down, but this also seems like it really tips the scales in favor of people who are able to drop loads of money at any given time, especially for bands that are packing 2,000 seat theatres versus stadiums of 50,000 "seat" lawns at amphitheatres.